Top 100 List of digital Marketing Tools or media platforms
- 1. Wordpress (.org):- Versatile content management system to create flexible websites, great for business and marketing purposes, great for search engine optimization, and supported by a huge community of marketers and users.
- 2. Themeforest:- Marketplace for beautifully designed website themes and templates (including WordPress) where you can purchase a theme and tweak to your needs to have a website up in a few hours.
- 3. OptimizePress 2.0:- Create landing pages without having to code or design your own pages, including a membership site.
- 4. LeadPages:- Easy-to-use landing page generator. Make opt-in forms, sales page, webinar pages etc. in minutes. The team is always testing for the most optimized design so you are in good hands. 30 days free trial.
- 5. ClickFunnels:- Website builder that builds entire sales funnels with drag-and-drop, such as lead capture pages, webinar pages, membership sites, payment options and more. Great designs and comprehensive features ideal for those who want to focus on marketing and less technology.
- 6. Genesis:- Framework Easy to design WordPress theme, neat coding presentation for good SEO, and reliable in terms of security concerns and updates. Popular among digital marketers.
- 7. Strikingly:- Website builder to build quick and stylish websites with a strong mobile focus. Great for getting a website set up in minutes, and comes with a free and paid version. © 2014 Digital Influence Lab. All Rights Reserved
- 8. Shopify:- Quick and easy set-up for ecommerce and online stores.
- 9. Zaxaa:- Shopping cart platform that allows you to instantly sell your products online, and instantly deliver them to your customers.
- 10. SiteSucker:- Downloads Web sites from the Internet by copying the site's HTML documents, images, backgrounds, movies, and other files to your local hard drive.
- 11. GoDaddy:- Great for a low-cost first-time domain registration, with a good 24/7 support and allows you to keep backup copies of your pages.
- 12. Namecheap:- Reliable option for domain registration.
- 13. LiquidWeb:- Top recommended web hosting services in the industry. Outstanding tech support and assistance.
- 14. HostGator:- Affordable hosting for shared, reseller, VPS and dedicated web. Suitable for those who are just getting started in digital (and especially web) marketing. 25% Discount Code: 25DISCOUNTSN
- 15. BlueHost:- Loved by WordPress, this web hosting company is known for its competitive pricing and support services.
- 16. WP Engine:- WordPress web hosting with excellent uptime, fast servers and trusty security. Suitable for those with high traffic volume and/or those with traffic spikes, especially with launches. Pricey, but highly reliable.
- 21. WooCommerce:- A widely-used free e-commerce and payment plugin for WordPress.
- 22. PayPal:- A quick, safe and most ubiquitous way to send money online, whether you are a buyer or a merchant.
- 23. FreshBooks:- Leading cloud accounting solution designed for small business owners, useful for invoicing, keeping track of your money.
- 24. Stripe:- A more user-friendly payment option.
- 25. Google Alerts:- Useful and free tool for content brainstorming and monitoring news alerts via email notifications.
- 26. SocialMention:- Keep track of and measure what others are saying about you via user generated contents.
- 27. Klout:- Scoring tool that measures your level of influence using social media analytics. Useful for searching for influencers in your space.
- 28. BuzzSumo:- Great for discovering engaging content by crawling through the most popular postings. Great ground work to plan for outreach opportunities.
- 29. OpenSiteExplorer:- Explore webpages to retrieve huge amounts of information like page link metrics, page social metrics, and inbound links.
- 30. Moz:- Great for tracking SEO keywords, competitive analysis, offers great help and support, easy export of data.
- 31. KISSmetrics:- Identify gaps in sales funnel and track user behavior.
- 32. Google Analytics:- The most basic and essential free tool to generate detailed statistics about any (big or small) website's traffic and traffic sources and measures conversions and sales.
- 33. Google Webmaster:- Checks indexing status and optimize the visibility of your site.
Analytics & Measurements Tracking
- 34. Sidekick by Hubspot:- Allows you to immediately see your contacts’ social and work profiles in your email, find out who has opened your emails or clicked on the links in your emails, plus other nifty functions.
- 35. MailChimp:- Suitable email marketing software for those starting out in digital marketing or those operating smaller businesses. Mailchimp is free for first 2,000 email subscribers.
- 36. GetResponse:- Most highly recommended email marketing service provider out there in the market now, with extensive A/B testing options, single-click list segmentation, and a tremendously helpful array of tools and reports.
- 37. Email Delivered:- A tool to help marketers & businesses to get more emails to the inbox.
- 38. AWeber:- Best deliverability rate, robust reporting and analytics system. Clean interface with a clear systematic layout that makes it simple to create & manage your email campaigns.
- 39. SumoMe:- Free WordPress plugin that includes a growing number of tools to help you build traffic to your website, such as pop-ups to collect email addresses and social sharing highlight function.
- 40. OptinMonster:- Wordpress plugin that allows you to customize and create effective subscription forms, with the ability to do split testing for the best opt-ins.
- 41. Infusionsoft:- Powerful all-round CRM software to engage convert leads using marketing automation, email, and social media features, with a payment system. Ideal for digital marketers who would like to get to the next level.
- 42. Ontraport:- CRM for small businesses developed to automate the small intricacies of managing an online marketing campaign.
- 43. Streak:- Simple CRM plugin for Gmail to streamline and organize your emails, manage your workflow, and establish pipelines for your clients.
Customer Relationship Management (CRM)
- 44. OptimizePress 2.0 Membership Plugin:- Free complimentary add-on (comes with OptimizePress) to build & manage various levels of membership with restrictions.
- 45. WishList:- Member Powerful, yet easy to use membership solution that can turn any WordPress site into a full-blown membership site.
- 46. Kajabi:- Pay-per-month app to host and monetize online courses, membership sites and information products easily in a ready-to-use format.
- 47. WordPress SEO by Yoast:- This plugin offers one of the most complete solution to optimize your SEO for WordPress, including features like XML sitemaps, Twitter Cards, Open Graph meta data integration etc.
- 48. Google Keyword Planner:- A powerful tool that allows you to view how many people are searching the keywords relevant to you; enable you to perform market research.
- 49. Scribe:- Scribe helps you create better and more relevant SEO content targeting your selected keywords, which helps you drive organic traffic.
- 50. Raven Internet Marketing Tools:- One of the best SEO management tools out there, on top of their social media marketing, content management, analytics, PPC, and reporting features. Almost an all-in-one solution for your digital marketing.
SEO & Keyword Research
- 51. Buffer:- A convenient way to bookmark social media posts across multiple channels, then automate the scheduling social media updates, and then track post responses. There is also a version ideal for business use.
- 52. Hootsuite:- Social media management system that allows simultaneous posting and offers free email reports.
- 53. Editorial Calendar:- A template to systematically plan for and create content that can engage with your target audience.
- 54. Post Planner:- A tool that helps to generate content ideas from database, and schedule posts within Facebook.
- 55. Flare:- Social sharing plugin that looks amazing and gets the reader’s attention.
- 56. Click-to-Tweet:- This plugin allows you to create beautiful Click-to-Tweet boxes anywhere in your blog post.
- 57. Flipboard:- Curation tool to help you discover, collect and share all the news you care about.
- 58. Scoop.it:- Easy to use curation tool to help you highlight and curate interesting content.
- 59. Snip.ly:- A tool that enables you to add a Call-To-Action on to any links that you share on social channels. Almost like branding curated content.
- 60. eReleases:- Recommended for people who are new to the service as you get individualized attention, yet with the same reach as the other big players.
- 61. SimplePR:-Affordable services that offer a more holistic approach to your marketing campaign. A one stop marketing agency that also takes care of your photography/design, copywriting & website needs.
- 62. PRWeb:- Forefront of discovering innovative methods to distribute press releases. Strong analytics available to optimize your releases, ensuring that you get more bang for the buck.
- 63. Outbrain:- Largest content discovery platform to help grow your blog and site traffic, with links to your content appear as recommendations on the web's largest content publishers.
- 64. Taboola:- Leading content discovery platform connecting people with content they may like but never knew existed.
Press Releases
Paid Amplification & Content Distribution
- 65. Google AdWords:- There is nothing more powerful than listing your ads on the most popular search engine.
- 66. Power Editor:- The only tool you should use to create & manage your Facebook ads. Integrated with third-party tools to give you the latest data for the most precise audience targeting.
- 67. Qwaya:- One-stop aggregation of Facebook ad accounts, Pages, Apps and Events in a single platform. Ties Facebook campaign metrics with Google Analytics.
- 68. Quantcast:- Provides data on any website, including interesting demographics info.
- 69. MIXRANK:- Enables you to uncover where your competition is advertising, and where they derive the bulk of their traffic.
- 70. AdBeat:- Competitive analysis for online advertising, with up-to-date data on all the placements your competition is advertising on, all the text and image ads they are using, all the landing pages they are sending traffic to, and more.
- 71. SiteScout:- Recommended remarketing platform that is highly flexible and makes it very easy to navigate all of your campaign.
- 72. Perfect Audience:- Another remarketing tool to retrieve lost online visitors by using Facebook, Twitter, and web banner ads. Criteria are more stringent than SiteScout.
- 73. Marketo:- Complete marketing automation software solution that is powerful and easy to use for fast-growing small companies and global enterprises.
- 74. Eloqua:- SaaS-based company that develops marketing automation and Revenue Performance Management (RPM) solutions.
- 75. Zapier:- Automation platform that allows you to connect your entire web services together using a simple interface.
Automation
- 76. Canva:- Create new designs easily by drag-and-drop simplicity, with tons of ready templates for any use (posters, Facebook ads, name cards, quote posters) and tons of stock images available for direct use and purchase for just $1.
- 77. PicMonkey:- Quick and easy web-based photo-editing tool so you do not have to download any software.
- 78. Piktochart:- Web-based platform to quickly create infographics with no extra design software required ready templates and many idea suggestions.
- 79. Kuler:- Web-hosted app that allows marketers to create color schemes with the color wheel or browse thousands of color combinations.
- 80. ScreenFlow:- For over-the-screen lectures, tutorials, rich-media presentations with professional editing tools and intuitive user interface.
- 81. Wistia:- Great video service that allows marketers to capture viewers email and offers in-depth analytics of videos.
- 82. Screencast:- Free web service that acts as a portal for all your high quality videos, images, and other media files. Also has online screen recorder with oneclick recording.
- 83. GoToWebinar (GoToMeeting):- Online conference software that makes it easy for anyone to host a professional webinar from the comfort of their own home and office.
- 84. ClickWebinar:- Webinar software solution for videoconferencing and webinars for up to 1,000 attendees. Intuitive layout.
- 85. Zopim:- Trusted live chat service provider with best uptime, customer service and integrations.
- 86. ScheduleOnce:- Easily schedule customer appointments, group meetings and one-onone meetings within the website.
- 87. vCita:- All-in-one service to schedule meetings, arrange conferences, chat, accept payments and invoices that you can embed on your Wordpress website.
Customer Service / Chat
- 88. Fiverr:- Pay $5 for almost any tasks ranging from logo design to copywriting to video filming to physically distributing flyers.
- 89. Elance / oDesk:- Online platform for finding and hiring leading freelancers from more than 180 countries.
- 90. Internet Marketing Super Friends:- Highly selective closed Facebook group, but brimming with up and coming digital marketing talents. Get in if you can!
- 91. Google Apps for Work:- A powerful array of cloud-based productivity tools that allows you to work anywhere on most devices (even mobile); access & edit your files and emails on the go. Simply the best platform for team collaboration that is ideal for small and medium enterprises.
- 92. Skype:- Free voice and video calls. Great for international communications and popular among digital marketers.
- 93. Slack:- Team communication tool that offers one-on-one messaging, private groups, direct messaging that allows you to focus on the specific topic on hand and to reduce email load.
- 94. Evernote:- Suite of software and services that allow users to capture, organize, and find information across multiple platforms. Recommended for note taking and idea generation.
- 95. Dropbox:- A versatile cloud hosting storage ideal for working with files on the go across numerous devices & platforms. Gone are the days when you had to email yourself personal or company files; Free 2GB of space & USD 99 for 1TB of space.
- 96. Trello:- Create boards to organize your tasks or collaborate on projects to vastly improve productivity & communication.
- 97. Basecamp:- A user-friendly project management platform ideal for handling different projects with different team members, if required.
- 98. Meldium:- Provides teams with password and account management solutions for cloud services.
- 99. AppSumo:- Groupon for digitally distributed goods and online services.
- 100. StackSocial:- Deals site for digital tools and services for technology-focused publishers integrating relevant e-commerce on their sites.
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